There are thousand of artist out there. They all have fans basis. They all have social media
Now as marketer we found that it’s very hard to measure this artists says how many followers they have, how many posts, how many like, etc
In the past what we did is to manually search their Facebook, see how many likes they have. Then we open their Instagram how many followers they have. Same with Twitter etc.
Imagine if you have hundreds of Artist you have to analyze.
How many days you gonna spend? May be a year
Now, with the existence of NextBigSound.com it helps you to do such thing
- It helps you find the artist. You just type the artist name. For this example I will find about Avicii

- It helps you to know about the audience: Female vs Male, which cities and countries

- It helps you to find the reach of the artist. i.e Instagram Follower, Facebook Fans, Twitter Followers

- It helps you to find their engagement i.e how many comments, how many likes

- It helps you to find the Data Sources

- You can customize it either Weekly, Monthy or Yearly and you can export to PDF as well

So now Nextbigsound.com is my favorite search engine for artist!